| Conversations That Matter |
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At Text 100 we aim to shape the conversations that are influencing your customers. We do this through a solid understanding of what you do, the environment you operate in and the channels in which those conversations are taking place. We keep the audience front and centre of everything we do. Sentiment analysis, influencer reach, message adoption and engagement levels are all metrics we use to craft and align your communications output and outcomes. We look at your business and communications needs and identify the topics that will engage your ecosystem and the best channels to amplify those stories. We design our campaigns to move audiences through the buying cycle – from awareness to evaluation, and then from conversion to community. Our heritage in technology means we get today’s digital world. We work with leading companies across many sectors doing real world and digital communications that make tangible impacts to your brand, reputation and sales. We use a wide range of integrated tactics to shape the conversations that are influencing your customers and building your brand. That could be through a blog, an article in a newspaper, over a DJ sound system or emerging platforms that haven’t even been thought of yet. In today’s world, it’s the role of public relations to connect the dots of these various activities. |