Corporate Social Responsibility at Text 100

Is it help? Or hype? Every company should ask these questions about their corporate social responsibility (CSR) programs.

CSR initiatives can certainly enhance a company’s reputation, but they can also be perceived as window-dressing or even a distraction from fundamental business goals if not carefully planned, implemented and communicated.

Text 100’s CSR service takes a thoughtful and sensitive approach to enhancing a company’s reputation. Our starting point is always to develop an appropriate and responsible communications strategy, ensuring that CSR is integrated not only with all other company communications but also deeply connected with the goals of the business.

We believe it is important for both external and internal stakeholders to understand a company’s CSR strategy, and we have the capability to reach all stakeholder audiences through a variety of methods, including online and social media, media relations and influencer relations.

Some of our most successful CSR programs have included:
  • Raising awareness of road safety for young children, including a call to action for parents and teachers
  • Encouraging consumers to switch bottled water brands in order to directly bring fresh drinking water to Africa
  • Driving behavioral change in eliminating violence toward women
  • Encouraging and exciting students about careers in math and science

If you would like to discuss your CSR communications requirements anywhere in the world please contact Sarah Howe who heads-up our global CSR practice. Sarah can be reached by email: sarah.howe@text100.com or phone: +44 (0)7974 161 113.

To read some of Sarah's views on CSR, click here.